SEO Specialist
Description
Ensuring the client's brand is seen by the right people online and driving organic growth.
Responsibilities
- Develop, implement, and manage comprehensive SEO strategies.
- Conduct thorough keyword research and competitive analysis to identify opportunities for growth.
- Optimise website content, including meta tags, headings, URLs, and images, to improve search engine visibility and rankings.
- Perform regular technical SEO audits and provide recommendations for website improvements.
- Collaborate with internal teams to create high-quality, SEO-friendly content.
- Monitor and analyse SEO performance using tools such as Google Analytics, Google Search Console, and other industry-standard tools.
- Stay up-to-date with the latest SEO trends, algorithms, and best practices.
- Implement and manage offsite link-building strategies to increase domain authority.
- Monitor and report on SEO performance, providing actionable insights and recommendations.
- Collaborate with cross-functional teams to ensure SEO best practices are integrated into all aspects of the company's digital presence.
